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Institute for Responsible Technology

Planting seeds of GMO awareness everywhere.

IRT engaged with Godigi to help reshape their organization’s comms strategy from the ground up. This included a rebrand, a re-messaging, and a deep dive into their values and strategy. The end-of-year “ask” campaign would paint the picture of a post-apocalyptic world where everything is genetically modified. The result? Our posts went viral and reached over 2M+ and counting.

Client: Institute for Responsible Technology

Services: Strategy, Marcom, Branding